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TVC and Content Work

Patrick has been working as a freelance producer and production manager since 2018 predominantly in tourism and content. In 2023 he was brought in-house at DNSW as the producer on Vivid 2023.

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In 2024 he worked in-house at Infinity Squared PTY LTD in advertising commercial and content. Some of the work here was done while at Infinity and has been credited as such. 

Nescafe - Bold & Smooth TVC (2024)

Deliverables: 1x30, 4x15, 4x6s

Production Company: Infinity Squared 

Agency: Saatchi & Saatchi

Client: Nestle

Director: Daniel Resinger

Executive Producer: Erin McBean

Producers: Patrick Cullen, Katie Dorman

DOP: Adam Howden

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Best & Less - Biggest Fan (2024)

Deliverables: 4x30, 4x15, Socials

Production Company: Infinity Squared 

Agency: Connecting Plots

Client: Best & Less

Director: Julian Lucas

Executive Producer: Erin McBean

Producers: Patrick Cullen, Katie Dorman

DOP: Don Buppapirak

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Tourism Australia - Electric Mine (2024)

Deliverables: 1x3min, 1x30s cutdown

Production Company: Infinity Squared 

Agency: Direct

Client: Tourism Australia

Director: Erin McBean/Patrick Cullen

Executive Producer: Erin McBean

Producers: Patrick Cullen

DOP: Mike Nichols

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McDonalds x Paralympics Australia - Takeaway Baristas (2024)

Deliverables: 5x3min episodes, social cutdowns

Production Company: Infinity Squared 

Agency: DDB Australia

Client: McDonalds x Paralympics Australia

Director: Daniel Reisinger

Executive Producer: Erin McBean

Producer: Patrick Cullen

DOP: Peter Eastgate

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MadMex x Liquid Death - Gravedigger (2024)

Deliverables: 1x30s, social cutdowns

Production Company: Infinity Squared 

Agency: Connecting Plots

Client: Madmex

Director: Greta Lee Jackson

Executive Producer: Erin McBean

Producer: Patrick Cullen

DOP: Sam Phibbs

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Vivid 2023 - Producer

Patrick was the producer in charge of eleven camera teams and five photographers on Vivid 2023. This was an in-house contract role at Destination NSW. Patrick was the key point of contact for landowners, stakeholders, individual production teams and government for the biggest lightshow in the Southern Hemisphere.

 

Click the link below to see one of the many videos he helped produce.  

Circular Quay and Sydney Harbour Bridge illuminated with colorful light, during the Vivid

Google I/O '22 and '23

Google I/O is Google's biggest developer conference. Patrick worked as a video producer working with 10-15 Google speakers remotely or in the studios of Los Angeles, San Fransico, New York and Sydney to record their keynote speeches. This also involved a thorough legal, design and PR review process with firm publishing deadlines. 

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Click the pic below for an example of the final product. 

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DNSW 'Feel New' TVC 2023

DNSW wanted a TVC that they could use in India, the UK and the USA to drive tourism in NSW post COVID. Produced as a freelancer for Acuity Productions. Click the picture below to view.

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DNSW Coffs Harbour - Content Shoot 2022

Tourism shoot to provide content and marketing collateral for Destination NSW, local councils and local business to drive tourism in a specific region. Co-Produced with 2C Films.  Highlights available upon request

DNSW Coffs.JPG

DNSW Bathurst + Blue Mountains - Content Shoots 2022

Worked with Kin Things Productions on two consecutive content shoots for Bathurst and The Blue Mountains to provide Destination NSW, local council and local businesses with marketing collateral to drive tourism in a specific region. 

DNSW Bathurst.JPG

Channel 10 - Survivor/AHM TVC 2020

Commercial for Channel 10 and AHM with a Survivor winner. Freelance with Acuity Productions

Channel 10.JPG

DNSW Northern Beaches Content Shoots 2021

Worked with Acuity Productions on consecutive content shoots on the Northern Beaches to provide Destination NSW, local council and local businesses with marketing collateral to drive tourism in a specific region. 

DNSW pic.JPG
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